B2B Focus Group Groups Paid Search 
Writtent Blog
JULY 16, 2013
One of the most compelling reasons to blog is being able to capture interest from the 89% of consumers who begin their search for branded solutions on a major search engine: Image credit: HubSpot. If you think that blogging doesn’t work for B2B companies with serious buyer personas, you’re probably doing it wrong.
Convince & Convert
JUNE 16, 2010
Whether B2B or B2C, customers are buying based on what they need. Here’s a crazy one: An online hardware goods retailer that accidentally left their snow shovel AdWords (paid search) campaign running in spring months. Yes, many use things like focus groups, gut instinct (entrepreneurs are notorious for this!),
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