B2B Cymfony Facebook Sentiment 
Webbiquity SMM
AUGUST 9, 2010
Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Sentiment: Are the comments, posts etc.
Buzz Marketing for Technology
JUNE 27, 2008
Earlier this week Jim Nail, CEO of Cymfony presented a survey that showed almost 60% of marketing and pr professionals don’t get social media and how it is changing communications. people over the last few days, and part of the sentiment Seth put out there found its way into my jumping over a mountain [.]. March 2004. conference.
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