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How to Make the Zero Moment of Truth Work for You

Buzz Marketing for Technology

According to a Bazaarvoice study, 80% of online reviews on a given retail site are written by the top 20% of the site’s most committed and loyal customers. Try adding a YouTube channel to your social media arsenal. 4 Ways Your Website Can Replace Focus Groups While focus groups attempt to simulate and gain insights on.

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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers.

ROI 191
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Social Pros 6 – Instagram Lessons from a Giant B2B Company

Convince & Convert

For example, we did on LinkedIn, we’ve done this closed group of influentials in the industry , the shipping circle, it’s called, where we ask questions like, “What’s the next big innovation that will turn the industry upside down? ” To some degree I can see the attraction there.

Company 120
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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

As the CEO and Founder at TalentCulture Consulting Group, Meghan connects talent with technology companies as well as being an accomplished speaker and author. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Her varied background includes corporate roles (B2B and B2C), agencies, non-profits and startups.

Twitter 260
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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. by B2B Lead Roundtable Blog. The B2B Social Media Landscape: a portrait by Beyond. ** 5 STARS. Influence in social media: how to find the top bloggers by blur Group. 9 new rules for YouTube marketing by iMedia Connection.

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Social Pros 7 – Cindy Kim, JDA Software

Convince & Convert

drives more traffic than Google+, YouTube, and LinkedIn. We also recommend top LinkedIn groups that they. Eric : So we have a pretty big sales group at Argyle , actually 13. just monitor that group.” Ian Greenleigh from BazaarVoice. guys put together a report. The report surmised that Pinterest. get leads.

Software 118