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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

What I find fascinating is that with so many social media marketing techniques, applications and opportunities, I feel we are rapidly losing focus on what authentic connection looks like. link] RT @jaybaer: [link] Social Capital Are You Treating You Fans Like Cattle? Julie Good points Jay… love your blog.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Success with the crowd lies in authenticity. How they shape these playing fields, how they infuse the brand into existing playing fields, and how confident they are to let the conversations be truly authentic are some of the key challenges they will face. Interesting discussion.