article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

What I find fascinating is that with so many social media marketing techniques, applications and opportunities, I feel we are rapidly losing focus on what authentic connection looks like. link] RT @jaybaer: [link] Social Capital Are You Treating You Fans Like Cattle? Julie Good points Jay… love your blog.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

In crowdsourced systems – or in self-organizing systems – control of the community from the top down by administrative decree won't work — but controlling the captology of the system just might. Success with the crowd lies in authenticity. link] Sarah Blue @clintonbon Oh, you're welcome!