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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

There are many things to consider when looking for monitoring tools but the most important thing is that you are monitoring conversations! The same can be said for monitoring tools. We have broken down the functionality that is likely to be found in monitoring tools. All tools need to provide some reporting capabilities.

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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

” Consequently, I’ve organized 5 categories of social media software not based on company size, or pricing, or platform, or niftiness of logo, but based on your needs. The questions you need answered will (and should) guide you to the right type of software. Important notes on this taxonomy: This list is not exhaustive. .”