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7 Tips for Staying on Top of the Social Wave

Direct Marketing Observations

Think of Wal Mart or Astroturfing. There’s a reason why Twitter is killing Facebook in CTR rates. Focus on focus- Want to grow your product? Information posted publicly on blogs, Facebook , Twitter , forums and other sites is fair game. Know the difference between “real&# UGC and professional content.

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The Results of Buffer’s Build Week: Introducing our Open Beta Program and new Transparent Roadmap (+16 More Projects)

Buffer Social

The ideas varied, from minor product improvements to entirely new landing pages. We decided to add two new Buffer tools to help our community shape the Buffer product. This might include content that is false or misleading information presented as truth, hate speech, abusive or harmful content, astroturfing, phishing, and spam.

Project 74
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Five Social Media Predictions for 2010

Socialized

Location-based applications like Foursquare and Brightkite will not be the darlings of social media as some predict, but will instead turn into features and dissolve into general social networks like Facebook and Twitter. Twitter recently rolled out its Geotagging capability on a limited basis.

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Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

Here’s a good example of a PR professional (Todd Defren) who discloses when he is Twittering on behalf of a client. Blogola – like it’s sister payola , it refers to bloggers receiving products and services in exchange for media coverage. See “Astroturfing&# above for more. All around bad news.