Astroturfing Brands Energy Information 
Convince & Convert
DECEMBER 16, 2010
At Jones, everyone’s ideas are embraced, which reflects their funky, eclectic cult of personality, something that’s always been core to their brand. Their energy drink, Whoopass , has a bottle design created entirely by employees, not by professional package designers or promotions experts. Sadly, Astroturf didn’t.).
Bare Feet Studios
JULY 8, 2009
How far will you go and what damage does your brand risk? Brand Jacking – This is when an unauthorized person or persons pose as a someone or something they are not. I hope you have set up Google Alerts for your brand! See “Astroturfing&# above for more. Shills are often employed by confidence artists.
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