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Listening Tools

Proactive Report

You can do some keyword research to see what phrases people are searching for, or look into your own analytics to see what words and phrases people search to find your website. Visible Technologies. Example: a skin care company should also listen for mentions of skin care, dry skin, aging, anti aging, wrinkle cream etc.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Social Analytics. Track your social media analytics in relation to what you monitor and produce reports. Check out our social media analytics compass. It analyzes over 100+ million data sources in 55 languages and provides real-time analytics. whether views are generally positive or negative, and it can identify trends.