Engagement – the new ROI?
Proactive Report
FEBRUARY 3, 2010
According to the Alterian “Annual Survey 2009” report Are You Ready to Engage? Engaging with customers is becoming paramount and the yardstick by which we measure those brands that survive and those that don’t,” says David Eldridge, CEO of Alterian. I am presenting the webinar and my guest is Rebecca Lieb, VP of Econsultancy (US).
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