Is Social Media the Final Frontier of Marketing?
Techipedia: Tamar Weinberg
FEBRUARY 22, 2008
The reason is that people didn’t have aggregate power: they were individual voices that a news channel or a company can choose to ignore. Finally, we come to the present day. People will share content on mobile devices through IR/SMS/email. All this took a few weeks, a time scale we’ve never seen before.
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