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Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Either on-site, social media, Google or third-party review aggregators. Review aggregation sites are crucial for software brands, as is Google search. Actively gather and and curate user-generated content. Regularly publish and repost UGC as part of your content calendar (circle back to tactic #1). 1000% recommend.

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UGC and Social Hubs: #DigitalPR Chat with Alicia Whalen

Proactive Report

Bazaarvoice). Q1: We’re talking today about social aggregation. What exactly is social aggregation and how does it fit into Digital PR? . A1: It’s curating #UGC from social media channels by hashtag and @Handle and then pulling that content into a hub on the brand website. It’s easy to publish.

UGC 40
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UGC and Social Hubs: #DigitalPR Chat with Alicia Whalen

Proactive Report

Bazaarvoice). Q1: We’re talking today about social aggregation. What exactly is social aggregation and how does it fit into Digital PR? . A1: It’s curating #UGC from social media channels by hashtag and @Handle and then pulling that content into a hub on the brand website. It’s easy to publish.

UGC 40