Josh S Peters

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Social Media for Lead Generation and Acquisition | Shuaism

Josh S Peters

Lead generation and acquisition is one of the four main types of marketing campaigns and yes, social media can be used in it. First let’s talk about what this very important type of campaign is. A good example of good looking fbml tabs is The Gap (Born To Fit, Jeans, and Born to Share tabs).

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The Convergence of Search and Social – Part 1

Josh S Peters

Social media can be the perfect catalyst for telling your brand’s story and activating new customers or it can be a huge waste of time, money and resources if it’s mismanaged. SOCIAL MEDIA. It goes beyond Twitter, Facebook, YouTube, Pinterest, etc. THE CONVERGENCE OF SEARCH AND SOCIAL. Thanks for reading, Josh S Peters.

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The GAP, ROI, and Awareness

Josh S Peters

.&# When it comes to marketing there are 4 basic types of campaigns that can be run, all of which can utilize social media, and before I explain the 2 ways I see this quote (and their current campaign) being taken I’m going to do a quick review of those 4 types and then quickly go over some GAP campaign info.

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Using Social Media in a Brand Marketing Campaign

Josh S Peters

This type of campaign will usually have hooks into the sales channels and marketing materials are often riddled with copy points surrounding what it is, does, or offers and will typically have a CTA (call to action). Let’s use Twitter as the example in this one. Additions or ideas?

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Using Social Media in an Awareness Campaign | Shuaism

Josh S Peters

However, to start with we’re going to hit the big three to give some examples and ideas. As you build your readership be sure to cover the types of information they want to see. The platforms you need to be on will become very clear once you start listening and looking for your niche and conversations surrounding it.

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