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Is Your Business Ready For Mobile Marketing?

yMarketingMatters

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. And check this out: What Do Top Marketers Think About Mobile Marketing? I think we need to pay attention!

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Why social commerce will rule social media in 2020

Buffer Social

This is different than social media marketing, where you might try to drive referral traffic from social media to a website or online store. Andrew Waber of Teikametrics , writing on Marketing Land , points out that there are really four separate stages of shopping experience. What is social commerce?

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Editor’s Note: This post is one of Convince & Convert’s Top 10 Posts of 2015. From our research at CoSchedule , we found that planning awesome content is a major challenge for most content marketers. This is a classic for marketers, magazines, and sites like Buzzfeed. Here ya go. Content That Tells a Story.