A Deeper Look at the Twitter Metrics You Should Be Tracking
Sprout Social
JUNE 7, 2016
Likes replaced Favorites in 2015, and use a heart instead of a star icon. Mobile footprint : Informs you about which wireless carrier and device your audience is using. And if you’re looking for something not so specific, there’s also a Recurring Trends option, which highlights some of the most popular hashtag trends on the platform.
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