What Keeps The Chief Marketing Officer Awake At Night? - Part 3
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OCTOBER 30, 2013
As the commercialization of the Internet increased and brands began to understand the power of e-commerce, online ordering, social media and more, the best-in-class players extradited the website from the clutches of IT, but a lot had to happen for this to work. driven by the rapid adoption of smartphones and tablets.
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