Esurance Tempts Super Bowl Fans With $1.5 Million Twitter Sweepstakes
The Realtime Report
FEBRUARY 5, 2014
million — savings the brand is eager to “pass on to its customers.” Esurance (@esurance) February 4, 2014. It’s simple and straight-forward; viewers tweet for a chance to win the prize money, and the brand shares its messaging around ‘passing on the savings’ to its consumers. Ends 1am PT.
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