Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Forrester Research shows that from 2009-2014, U.S. Remember, the most important customer of EVERY company is Google.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Webbiquity SMM

FEBRUARY 7, 2012

Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? 59% are on Twitter, and 43% use a company blog for marketing.

Statistics 191

Statistics Research Social Media B2B 191

Socialmedia.biz

DECEMBER 1, 2016

Book review: A clear-eyed look at the mind-blowing changes in spatial computing dead ahead. It’s easily their best, most accomplished and most important book. (I I reviewed their last book , “The Age of Context,” here in 2013.) Mixed reality’: Merging the real & virtual worlds. My rating : ☆☆☆☆☆.

Film 60

Film Startup Review Mobile 60