Sherrilynne Starkie

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Getting everyone social media trained

Sherrilynne Starkie

For example, getting product experts tweeting about new innovations, researchers blogging about their work, market sector experts commenting on trends, will expand a company’s digital footprint. Will 2014 be the year your organization realizes the full potential of social media? 2014: Year Of The Social Employer Brand Ambassador.

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Use an editorial calendar for content marketing

Sherrilynne Starkie

If you are into content marketing make 2014 the year you start an editorial calendar and keep it going all year long. Track blogs and websites, email, newsletters and all social channels. Related posts: Professional blogging for dummies. Content Marketing Editorial Calendar Template 2014. Top tips for bloggers and brands.

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