Buffer Social

JULY 20, 2017

A study by Social@Ogilvy found that Facebook organic reach has fallen to just six percent in 2014. For instance, they made €25 million from social media in 2014 (this number is likely to be higher today), and their social media efforts helped to increase their Net Promoter Score from 35 in 2015 to an all-time high of 43 in 2016.

Social Media 112

Social Media Engagement Brands Airlines 112

Webbiquity SMM

OCTOBER 16, 2012

83% use Facebook and 53% are on Twitter, though that gap is expected to narrow by 2014 due to rapid growth in Twitter use. Though 94% of corporations use social media in some way and 58% of executives acknowledge that social media is useful for lead generation and developing brand loyalty, 70% of CEOs have no presence on any social network.

Social Media 229

Social Media Hubspot B2B Marketing 229

Convince & Convert

MAY 19, 2014

My friends over at Social Media Examiner just released their 2014 Social Media Marketing Industry Report. Bricks are more sturdy content initiatives with higher production values such as white papers, webinars, research reports like the one I’ve examined here, and so forth.

Statistics 166

Statistics Social Media Loyalty Mobile 166