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What Are “Fake Apps” and How Do You Avoid Them?

Idaconcpts

In late 2013, for example, a rush of fake “BlackBerry Messenger for Android” apps hit the market. This app did include a functional Snake game, but also came with a sneaky little extra: a GPS tracker called GPS Spy that recorded the user’s location at 15-minute intervals. What Are Fake Apps?

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7 Ways to Lighten Up Your Marketing and Generate Conversation

Convince & Convert

And, according to a global Nielsen Survey of Trust in Advertising conducted in September 2013 (58 countries), almost half (47%) of respondents said that humor resonates more than any content approach. In 2012, I wrote about a supply-chain management software company called Kinaxis. Here are seven ways to add humor and get results.

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How Appification Is Transforming The Internet

The Realtime Report

In 2013, just 7 percent of companies had implemented a mobile app strategy, and 51 percent of companies had no plans to develop one, a FeedHenry survey found. Soon, the company plans to roll out a separate mobile first index which will serve mobile users different results than desktop users, presumably including app content.

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Is Marketing About To Get Really Creepy Or Really Good?

Twist Image

Apple acquired a company last week. On March 23rd, 2013, The Wall Street Journal reported that Apple acquired a company called WiFiSLAM for an estimated $20 million (not bad for a two year old company with just a handful of employees that includes some ex-Googlers). indoor gps. It's something to pay attention to.

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The Evolution of SEO in New Zealand

Bill Hartzer

SEO companies were forced to become quite a bit more educated and sophisticated in their approach to ranking websites. For this reason, many people who hired New Zealand SEO companies even prior to 2011 ended up getting disappointing, if not catastrophic results. SEO tactics vary a great deal from one company to another.

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This Week in Social Media – 5/29/2013

Social Media Marketing

Mary Meeker’s Internet Trends 2013 edition, more bidding efforts from Yahoo, Twitter gets into the CRM business, how brands are getting social media wrong, giving employees the tools they need to be productive and more - it''s This Week in Social Media. Now Google is considering buying Waze , which may spark a bidding war.

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Blog #4: Deep Learning: The Rise of Cognitive Science Technology

SalesChoice

Deloitte Global predicts that by the end of 2016 more than 80 of the world’s 100 largest enterprise software companies will have integrated cognitive technologies into their products, a 25 percent increase on the prior year. The company expects this strategy to result in $20 million in additional revenue when rolled out globally.