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This Week in Social Media – 7/24/2013

Social Media Marketing

In a series about the socially-connected brand, Digiday concludes with a story on the maturation of the role of social media manager. Frank Eliason , SVP of social for Citi summed it up thusly: "Companies have to remember that being in social media is being part of a community, not trying to be the center of it."

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7 Best Instagram Planning Apps For Stress-Free Marketing

Hootsuite

Instagram planners offer the best tools for success, and often save social media marketers and community managers hours of valuable time. #1 1 Social Media Tool Create. It’s been saving marketers’ time and creating beautiful graphics since it first launched in 2013. Canva Okay, who doesn’t love Canva?

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Mind Your Manners: Etiquette Tips for Your Social Media

agora pulse

The worst thing you can do when you are new to a group is to violate the community’s procedures. Like every social network, LinkedIn has its own official rules of conduct. But most LinkedIn etiquette expectations come from the LinkedIn community. Get started on saving time and energy on your social media management!

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Social Media Engagement is the New Social Media Marketing: How To Do It Well

Buffer Social

People expect businesses to respond on social media, and fast. Back in 2013 it was estimated that 67% of consumers use Facebook and Twitter for customer service, and that was five years ago! We use social media to learn from our customers and community about how we can improve their experience.

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The Marketer’s Toolbox: The 60 Marketing Tools We Use at Buffer

Buffer Social

Our team also covers a range of marketing disciplines from social media to community building, to press relations, to content marketing. As marketers, we write a lot — blog posts, social media posts, conversations with community members, press outreach emails, and more. Buffer for social media management.

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Genuine Social Media Activism: A Guide for Going Beyond the Hashtag

Hootsuite

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. In both events, social media and hashtags played an instrumental role in mobilizing the human rights movement offline. Be specific.

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