Mindjumpers

JUNE 8, 2012

When brands work with CSR initiatives, Facebook can work as a hub to gather and connect people around a community. The case recently won the Blue Award, the best possible, at Facebook Studio Award 2012. After the campaign, 40 percent of the general public was aware of Small Business Saturday. The challenge.

CSR 237

CSR Small Business Case Study Communities 237

The Realtime Report

DECEMBER 13, 2012

Global discount supermarket chain Lidl started a hashtag campaign to do some holiday social good – and may have been caught off guard when it quickly went viral. When the 24-hour campaign was over, 1500 people had tweeted – which meant 7,500 meals. luxevooriedereen — Bart Aerts (@b_aerts) December 11, 2012.

Hashtag 147

Hashtag Campaign Case Study Banking 147

ProBlogger

OCTOBER 14, 2014

In a 2012 HubSpot study , 62% of respondents claimed to run a company blog. In case you didn’t know, Hootsuite is a social media management service you can use to easily handle your social networks. Showcasing your activity, accomplishments and campaigns. This is a guest contribution from Sabina Stoiciu.

Strategy 51

Strategy HootSuite Ensembli Survey 51