Sherrilynne Starkie

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A digital media framework for smart marketing communications

Sherrilynne Starkie

How Canadians use Social Media. Canadians love social media. YouTube is used by 59 per cent of Canadians and almost half of those use it daily. Canadian Media Consumption Trends. At the same time, mainstream media is in decline in Canada. We’re leaving mainstream media in droves.

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Facebook’s little secret…

Sherrilynne Starkie

Here’s one I wrote in January 2011 that continues to attract readers. It’s based on how I helped one company start its journey into social media by creating a Facebook secret group. The plan was that once we’d gained trust and confidence, we’d look at expanding activity across other social platforms.

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Top Twitter trends for 2011

Sherrilynne Starkie

Related posts: Women in social media. Betty White flogs insurance via YouTube. Social media boosts campaigns. Top 5 YouTube videos: Justin Bieber vs Lady Gaga (examiner.com). Click here to start to receive my newsletter. VISIT MY FACEBOOK PAGE. Related articles.

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