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This Week in Social Media – 5/22/2013

Social Media Marketing

And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. Content Branded content marketing is becoming a higher priority to marketers, with some 70% of brands and 77% of agencies having used content marketing over the past year and budgets following. These are those links. Not so fast.

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What Is Newsjacking?

Keyhole.co

Since news is common and universal information that most people access, it is a good instrument to utilize to make noise about who you are as a brand. It can result in excellent brand exposure when done properly. The term newsjacking was first used by David Meerman Scott in 2011. What is newsjacking?

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This Week in Social Media – 5/29/2013

Social Media Marketing

And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. Of note: Slide 5 showing the disparity between time spent and ad spend on print, Internet and mobile; and Slide 27 showing that Facebook was the only platform whose usage dropped from 2011 to 2012. Stop talking about social media.

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What really ended EMAP’s golden days?

The Way of the Web

investment went badly wrong, and the initial heavy investment in transferring brands to the digital worlds also had a major stumble. investment went badly wrong, and the initial heavy investment in transferring brands to the digital worlds also had a major stumble.

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38+ Cool Social Media and Web Tools and Reviews

Webbiquity SMM

Four51 offers two sets of tools for local business and consumer brands. ” Pricing ranges from free (though your “Prezis” will be public and include Prezi branding) to $159 per year for the Pro version (your own logo, lots of storage space and more). Cool iPhone Apps. MySocialMania (app).

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