US Mobile Ad Spending Will Top $4 Billion in 2012
The Realtime Report
DECEMBER 27, 2012
And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. The third quarter of 2012 saw a 574% jump in mobile ad spending for the automotive industry year-over-year. education went up 421%. sports grew 417%.
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