Social Media Marketing

JANUARY 26, 2012

million iPads in the fourth quarter of 2011 alone. JetBlue made a name for itself in the social media space after a difficult travel situation thanks to severe winter weather in 2007. And their use of Groupon, Loopt, Foursquare and more prove it. Charging stations, iPad kiosks Salt Lake City* SLC 8.97 Thanks, Delta!

Travel 165

Travel Social Media Airlines iPad 165

SocialFish

MARCH 30, 2011

In 2007 the Library Society of the World (LSW) was created as a reaction to ALA’s institutional characteristics. The new container: iPad, photo by FHKE (Wikimedia Commons). Last year she played around with Foursquare and Gowalla, but it didn’t go anywhere. Librarians have an experimental mindset. But a few haven’t.

Case Study 213

Case Study Library Communities Study 213

SocialFish

MARCH 30, 2011

In 2007 the Library Society of the World (LSW) was created as a reaction to ALA’s institutional characteristics. The new container: iPad, photo by FHKE (Wikimedia Commons). Last year she played around with Foursquare and Gowalla, but it didn’t go anywhere. Librarians have an experimental mindset. But a few haven’t.

Case Study 168

Case Study Communities Study Committee 168