The Realtime Report

JANUARY 15, 2013

Tumblr is more popular than Facebook among young social media users, according to a recent survey by Posterous co-founder Garry Tan. Out of an impressive field of social sites – including Facebook, Twitter, Instagram, and Snapchat – Tumblr was the favorite social network for the two age groups surveyed, ages 13-18 (teens) and 19-25 (young adults).

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Tumblr Facebook Posterous Survey 195

The Realtime Report

JANUARY 16, 2013

Monopoly is using Facebook and Twitter to get fans excited about a change in the classic board game. From now until February 5th, Monopoly fans can vote on Facebook to save their favorite token (one of the current tokens will be eliminated) and to choose a new one. Using the Save Your Token app on Monopoly’s Facebook page , fans can choose to save either the iron, racecar, thimble, shoe, top hat, battleship, Scottie dog or wheelbarrow from elimination.

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Campaign Crowdsourcing Facebook Badge 193

The Realtime Report

JANUARY 17, 2013

Does having a company leader on social media give that organization a competitive edge? A recent survey by Humanize looks at social media and leadership in organizations – in particular, how company leaders are leveraging social media for organizational results. Out of the 505 respondents (who skewed toward “more advanced” social media users), nearly two-thirds of the respondents (64%) reported that their leaders were involved in social media.

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The Realtime Report

JANUARY 14, 2013

Networks want viewers to watch television programs live (with commercials and all), and social media – particularly Twitter – offers some interesting opportunities to keep audiences engaged. CBS’ Hawaii Five-O is giving viewers a big incentive to live-tweet during the show’s next episode. According to Deadline , on Monday night the show will become the “first primetime drama to allow viewers to choose the ending of an episode in real time.” .

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Crowdsourcing Airlines Film Campaign 178

The Realtime Report

JANUARY 18, 2013

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1 billion active users. via Facebook. Twitter: over 500 million users. via Twopcharts. Qzone: 599 million monthly active users. via TechCrunch. Sina Weibo: over 400 million users. via Yahoo. Renren: over 170 million users. via iResearch iUser Tracker. VK: over 190 million users. via VK.

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Social Networking Activities Instagram Tumblr 168