Wed.Aug 10, 2011

Firebelly

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Gettin’ unique with QR codes

Firebelly

Living in a city like New York, you are surrounded by some of the most creative advertising and marketing in the world. I recently read an article about how Oxfam’s Curiosity Shop puts QR codes on their clothing that, when scanned, open a video of the celeb who donated the piece talking about where they wore it and where the proceeds from the sale of the piece will go.