September, 2012

Atom Thought

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How Volvo is leveraging Pinterest for success?

Atom Thought

Volvo is one of the first car companies to have launched a unique promotion on Pinterest. And it did that with a very apt model to start with: The S60T5 Needless to say this model of Volvo focuses on its impeccable design, technology and lowest entry price point attributes and targets young internet savvy professionals.

Price 234
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9 Startup Learnings You Should Not Miss!

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Harbinder Narula is an online and mobile VAS specialist who has served at various senior levels with companies like Google, Times Group, Buongiorno and Aryty. He was the first business development hire for Google India where he initiated the GOOG short code on mobile and then went on to lead Content Partnerships for Google in.

Startup 232
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3 Hidden KPIs for the New Age CMO!

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3 Hidden Brand KPIs for the New Age CMO! As a Chief Marketing Officer (CMO); your team is investing in various channels like TV and radio. You can perhaps see an increase in overall traffic and pageviews! But: Are you happy with just the increasing trends of traffic (all sources)? Is that enough? What are.

Trends 185
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How Volvo is leveraging Pinterest for success?

Atom Thought

Volvo is one of the first car companies to have launched a unique promotion on Pinterest. And it did that with a very apt model to start with: The S60T5 Needless to say this model of Volvo focuses on its impeccable design, technology and lowest entry price point attributes and targets young internet savvy professionals. [&hellip.

Price 100