Adam Sherk
AUGUST 14, 2012
As Pinterest continues to grow in popularity and usage it is becoming not only an important source of traffic and engagement for publishers but also a good source of links. What types of sites get the most links from Pinterest? I spend a lot of time auditing websites which means I am regularly in the Google Webmaster Tools profiles for a variety of sites.
Adam Sherk
AUGUST 28, 2012
Lately I’ve been noticing a lot of Facebook posts in my news feed with a specific request to “LIKE” the post. Sports teams are among the biggest offenders: Now don’t get me wrong. As a marketer I appreciate the use of a call to action to increase activity and engagement. It is an effective tactic and there are plenty of good ways to do it.
Adam Sherk
AUGUST 21, 2012
I was invited to contribute a column to an upcoming social media guidebook from Media Industry Newsletter and Folio. I thought I’d share it here along with some links to additional resources. It is intended to be a general overview for publishers. Hopefully you’ll find it useful. How does social media activity impact search engine optimization?
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