Small Business Mavericks

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Google Publisher Plugin For WordPress

Small Business Mavericks

Google has developed a WordPress plugin for publishers that does two things: Allows you to add AdSense ads easily to your WordPress blogs and websites. The only value this plugin adds to the business of being an online publisher is the ability to verify your website at Webmaster Tools with one click. You are a publisher.

WordPress 101
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Publishing Content Beyond Your Blog

Small Business Mavericks

Most online businesses publish content in two places – their website and their blog – it’s a standard online marketing strategy. You will often see references to publishing content in article directories, Facebook, HubSpot, Squidoo and perhaps even on other blogs as a guest author. You shouldn’t.

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The Importance Of A Content Calendar

Small Business Mavericks

If you have a WordPress blog, there is an Editorial Calendar plug-in you can use. Scheduled publishing date. Where the content will be published (on your blog, at XYZ Third-Party website, as a page on your website, etc.). What kind of information should go on your content calendar? Keyword(s). Deadline date.

Content 101
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How Blogging Has Changed Branding

Small Business Mavericks

Content Packaging – One very real way blogging has changed branding is it allows companies, large or small, a place to publish their best content in an easy, accessible format. With platforms like WordPress, you can write a post and publish it in the same day, which means your content publishing schedule has speeded up.

Brands 70
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Are Small Business Blogs Still Relevant In Today’s Market Place

Small Business Mavericks

Consider some of the following points: Easy to use – if you use blog software like WordPress, then it’s easy to learn the basics. This makes publishing content very easy since you are not requires to learn any special computer programming languages. You can throw something together in minutes and be published immediately.

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SEO For Small Business – Are You Getting The Most Out Of Old Links?

Small Business Mavericks

If you have been online for several years, you will probably have quite a lot of content published on website. For blogs run on WordPress, you can install a plugin that will check for broken links. This will certainly be true if you have a blog. Have you ever deleted anything from your site – old web pages, old blog posts?

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Six On Page Search Engine Optimization Must Do’s

Small Business Mavericks

For WordPress, you may need one or two plugins to make it a little easier; otherwise, everything can be completed from within the writing window. Once you have published your web page, be sure to add it to the sitemap (both the user and search engine sitemaps). These six areas are not difficult to work on, even in blog posts.