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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

It appears EVERYONE is trying to get something from nothing—this attitude in society caused the.com BUST—where investment bankers and MBAs and private equity firms were throwing money at any.com startup even if they had NO IDEA of HOW or WHEN they would generate revenue.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Buffer does this well with its “Open” blog, telling their story as a startup while building a connection with their audience. White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. Newsletters.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

Buffer does this well with its “Open” blog, telling their story as a startup while building a connection with their audience. White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. Newsletters.

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