Convince and Convert Blog: Social Media Strategy and Social Media.
Convince & Convert
JUNE 24, 2010
I’ve been in marketing or advertising (online or otherwise) for 20 years. I’ve been thinking lately about why I got involved in social media. Testimonials are a huge part of the infomercial world, as they are for effective social media. That’s what builds loyalty and advocacy. But, I’m not.
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