Adam Cohen

JULY 19, 2010

My topic for this week is “ Social media AND… “ If you have been a subscriber here you know that I look at social media tactics as informed strategies leveraging deeper understanding of a brand’s most valuable customers and prospects – truly integrated into other forms of marketing. More about this blog here.

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Social Media Disqus Web 2.0 Badge 219

Adam Cohen

JULY 12, 2010

People are the fuel behind social media, which is really just tools and tactics. Social media tools provides customers new ways to hear about, research and talk about their needs. Market research teams can share that insight and inform the folks “doing the talking&# on what content makes sense to share and discuss.

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Research Social Media Marketing Retail 265

Adam Cohen

JULY 16, 2010

(By the way, I’m glad to hear he stopped the oil spill). Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries. More about this blog here. Thanks for dropping by.

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Badge Disqus Web 2.0 Retail 201