20 Ways to Generate ROI from a Corporate Blog
Webbiquity SMM
MAY 10, 2011
Promote white papers / eBooks / reports for lead generation. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. Again, you can “advertise&# upcoming webinars in your sidebar. Here are 20 ideas.
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