Webbiquity SMM

SEPTEMBER 8, 2010

The key takeaway — companies can’t put all of their marketing eggs in one basket, but need to balance budgets across several areas including email, social media, organic SEO, paid search and offline campaigns. New Chart: Survey Says Inbound Marketing Budgets on the Rise by HubSpot Blog. Search Engine Marketing.

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

AUGUST 18, 2012

Paid search leads average a 7% rate, while outbound marketing leads (e.g., Though half of all b2b digital spending is focused on search and most websites are organically optimized, only 65% of b2b marketers have ever used pay-per-click advertising. Search provides the highest quality leads. MarketingSherpa ).

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

Paid search leads average a 7% rate, while outbound marketing leads (e.g., Though half of all b2b digital spending is focused on search and most websites are organically optimized, only 65% of b2b marketers have ever used pay-per-click advertising. Search provides the highest quality leads. MarketingSherpa ).

Statistics 198

Statistics Social Media B2B Marketing 198

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Social Media Etiquette: 20 Do’s and Don’ts to Avoid Looking Like an Ass (Directory Journal): I write another social media etiquette handbook , but I really like this version with more general but helpful things to consider when doing that social media thing. Web Development and Website Strategy.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279