Enterprise 2.0 Success is About the Players, Not the Field
Social Media Strategery
OCTOBER 10, 2011
Watch your local Pee-wee football team’s practice sometime and you’ll see a lot of dropped passes, missed tackles, and a whole host of other mistakes. Over the last few years, I’ve seen dozens of failed wikis, blogs, microblog platforms, forums, and idea management deployments, and I’m sure I’ll see many more.
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