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Why You Should Have a Secondary Twitter Account

Techipedia: Tamar Weinberg

I tweet more frequently too, using HootSuite (my favorite Twitter application by far) to schedule tweets down the road. This strategy of trying multiple accounts won’t work for everyone. Let new prospects find you organically based on your messages and reap the rewards. I promote good content. I promote new people.

Twitter 205
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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. —A—. Specialized analytics programs like Hootsuite Analytics can provide more in-depth information and reports that include metrics such as team performance and social ROI. Learn more: Hootsuite Dashboard Overview.

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An Open Letter to Facebook

Techipedia: Tamar Weinberg

Unless top-down social business strategy totally stinks, yes. Maybe its too much to expect it to shift its strategy, especially when focusing on consumers has been so successful. How can Facebook not be compared to Instant Messaging? Will this mean that they’ll have to spend $5k/year to reach their Facebook Fans?

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