Social Media’s effect on the UK riots should surprise no one.
Direct Marketing Observations
AUGUST 10, 2011
According to HitWise , Twitter accounted for 1 in every 170 UK Internet visits yesterday; by their estimates, there were over 3.4 million visits to the Twitter homepage from the UK population alone. The real-time aspect of sharing information through Twitter has made the platform ideal for updates on what has been happening.
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