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Beware! The Social Media Dog Strategy Mentality

Diva Marketing Blog

What is disheartening is many organizations/brands have similar, let's call it a " Social Media Dog Mentality " where cute and counting are the extent of their planning process. Tweets and Facebook status updates fly into cyberspace that are little more than "cute" spins from a marketing campaign. Step 1: Align the Enterprise.

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This Week in Social Media – 5/29/2013

Social Media Marketing

A roundup of relevant links affecting our industry. Mary Meeker’s Internet Trends 2013 edition, more bidding efforts from Yahoo, Twitter gets into the CRM business, how brands are getting social media wrong, giving employees the tools they need to be productive and more - it''s This Week in Social Media. These are those links.