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Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

The London 2012 stats – showing engagement across 77 digital products - were compiled by Alex Balfour, the head of new media for London 2012. Social media played an enormous role in driving traffic and engagement: 66% of web traffic (to London2012.com) The organization counted 4.7

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? What social media developments and trends should I be watching?

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Social Networking Stats: Global Spending on Facebook Ads Increases 50%, #RLTM Scoreboard

The Realtime Report

Tumblr: 195 million blogs. via Tumblr. Foursquare: 50 million users. via Foursquare. Related Stories 2014 World Cup: Social Media Campaign Round-Up Most-Tweeted Sports Event In History: Germany vs. Brazil Social Networking Stats: Faster Growth Predicted for Twitter, #RLTM Scoreboard.

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It’s a Bird! It’s a Plane! It’s Engagement at the Speed of Social!

Convince & Convert

Justin Gardner , Social Media Manager at AMC Theatres , joins the Social Pros Podcast this week to discuss publicizing content without having to create it, how to balance gender-skewed social media platforms, and how his team uses their freedom to experiment to their advantage. This affects their social strategy.

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business. How do top executives use social media?