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Weekly Roundup: The New Year Edition

Waxing UnLyrical

Why: great reading material for your professional library and/or iPad/Kindle. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Five trends all marketers should watch in social media in 2011 , by Matt Rhodes on FreshNetworks. Why: smart stuff mixed with commonsense.

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Online Videos 101: Keep It Simple, Stupid

Waxing UnLyrical

landmarks, show JHU students holding an iPad displaying a single word describing a key attribute of the JHU program. Each person would say aloud the word on the iPad screen, and just in case it was inaudible, we recorded our voices on iPhone’s voice memo app to be dubbed later in editing. And of course, it worked.

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