New Instagram Ads Option in Ads Manager
Jon Loomer
AUGUST 26, 2023
There’s a new option for Instagram ads… In Ads Manager, create a campaign with the Traffic objective. In the ad set under conversion location, there is now an option for Instagram Profile. When you select it, the performance goal is set to “Maximize number of Instagram profile visits.” No other options. If you manually select placements, you’ll see that only Instagram placements are available.
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