The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor
Razor Social
MARCH 30, 2016
Here is an example of a clothing retailer who wanted to track influencers for a specific campaign using Brandwatch. You cannot monitor Facebook, Twitter and other social networks but you can monitor forums, blogs etc. You can set up multiple alerts for your brand name, keywords etc. Talkwalker [Alerts are Free].
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