Airbnb Social Media Strategy: Sharing Stories, Building Community
Keyhole.co
MARCH 24, 2024
The brand also posts influencer content and shares UGC on TikTok. The vacation rental marketplace doubles down on UGC marketing through its Twitter handle. Leveraging UGC While UGC is now the favorite social proof for most top brands, its importance in the vacation rental niche could not be overstated.
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