Monitoring vs Analytics [Infographic]
Buzz Marketing for Technology
FEBRUARY 9, 2011
Their data includes the full twitter fire hose (first provider to get the fire hose). They can identify a media value using CPM rates: neutral sentiment gets regular CPM, positive weighted higher and negative weighted lower. They don’t take a “credit card approach to monitoring”. ANALYTIC AGGREGATORS. BEYOND SENTIMENT ANALYTICS.
275 
Let's personalize your content