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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

Being successful on TikTok is a lot more work than trying to make trendy, viral videos or launch catchy hashtag challenges, it starts with a strategy that includes a meaningful measurement plan. Note, these are all available on both mobile and desktop when you navigate to the appropriate analytics tabs.

Analytics 156
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YouTube ads for beginners: All you need to know about YouTube advertising

Sprout Social

There are six main types of YouTube ads that your brand might consider running on the video platform. This means you’ll want to really pull a viewer in during those first five seconds to get them to watch the remainder of your ad before skipping to their actual video. In-feed video ads. Types of YouTube ads. Bumper ads.

YouTube 104
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New Facebook Ads Manager: A Complete Guide

Jon Loomer

Video Views. Video Engagement. Video View Type. Mobile News Feed. You can also choose from either All Placements or Mobile Breakdown. If Mobile Breakdown is selected, you’ll see distribution by device. Local Awareness. Event Responses. Offer Claims. This is awesome! Now it’s built in! Engagement.

Facebook 114
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Social Media Marketing Guide: Facebook

Little Web Giants

Some types have standardised schemas, such as music , video and article. Video Views : Promote a video. When used in conjunction with optimized CPM (oCPM), they enable marketers to prioritise their marketing goals and measure and track the success of different ads in achieving those goals. Mobile Device User.

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Social Media Marketing Guide: Facebook

Little Web Giants

Some types have standardised schemas, such as music , video and article. Video Views : Promote a video. When used in conjunction with optimized CPM (oCPM), they enable marketers to prioritise their marketing goals and measure and track the success of different ads in achieving those goals. Mobile Device User.

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Even More Pinterest Promoted Pins Features Coming!

Devumi

While the free/unpaid option is still very via, Pinterest now have three paid advertising options: CPM – Cost per mille, or thousand, impressions CPC – Cost per click CPE – Cost per engagement The newest cost model feature is cost per engagement. Lets break down each step to see how.