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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers. This strategy has customer awareness at 85% for a builder, unheard of in any real estate market. Don’t assume that the person that gave you one star on a Yelp review is some sort of carnival freak outlier.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

It takes up a lot less screen real estate that Tweetdeck, and I always use Tweetie when conducting my live, Twitter 20 interviews. I have a few goals set up, including visits to my speaking page; visits to my consulting page; time spent on the site, etc. Despite being free, Google keeps adding functionality to Google Analytics.

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The Must-Follow Principles of B2B Social Media Success

Convince & Convert

Now, you are part of the consultancy Orca Social, which helps B2B organizations do great social media. I found it interesting that for Orca Social, for your clients and members of your consultancy, you actually use a Facebook group to bring those people together. Tell us a little bit about Orca and how that works. Is it something else?

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