The Way of the Web

APRIL 7, 2011

Put that at a CPM of say $10, and that’s another $100, before we look at how the offer has spread via social networks, social sharing sites, and other word-of-mouth routes. Equivalent CPM ads: $100. Then there’s the offline impact. So quick maths time: Remember the costs? Design: $500. Shirts: $4000. Shipping: $2000.

CPM 33

CPM Marketing Postrank NoFollow 33

Justin Levy

JUNE 23, 2010

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. You learn about creating an ad, setting a budget, selecting cost-per-click (CPC) or cost-per-impressions (CPM), discovering your target audience, and using Facebook Insights (analytics). Thanks for taking time out of your day to come hang out here!

Facebook 259

Facebook Marketing Privacy Class 259

Convince & Convert

APRIL 19, 2012

Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%). The RSS feed is: [link]. I will be at a conference and he’s going to be pinch hitting, as host of this fine program. He was actually at that conference.

CPM 118

CPM Advertising CPC Compete 118